by OnShelf | Oct 12, 2016 | Articles, News
Customer experience (CX) is a phrase readily used in sales and marketing circles in 2016. Although the in store environment is critical to the sale, Customer Experience encompasses more than just the experience at point of sale and its importance for your business....
by OnShelf | Sep 16, 2016 | Articles, News
How to ensure your brand succeeds in a tough retail landscape: The South African economy is characterised by volatility, unemployment and political uncertainty. The slowing down of the economy had a negative effect on employment, interest rates, inflation and GDP. The...
by OnShelf | Aug 1, 2016 | Articles, News
The Push Pull Marketing Strategy is a marketing approach that combines both push and pull marketing tactics to create a comprehensive marketing campaign. Although we like to think of ourselves as rational beings, psychology says otherwise. The average person makes 35...
by OnShelf | Jul 4, 2016 | Articles, Media Releases
Welcome to OnShelf Pharma’s News and Articles page, where we share the latest insights on in-store activities, shopping habits, onshelf trends, branding, packaging and customer relationship management. Be sure to subscribe to our newsletters to receive this in your...
