by OnShelf | Aug 8, 2019 | Articles
Is it outdated to believe women still shop differently to men? The clichés are men purchase for speed and women are more motivated by price, men are big online shoppers but women still like something tangible and prefer brick-and-mortar stores. While we celebrate...
by OnShelf | Jul 21, 2019 | Articles
The field of Artificial Intelligence (AI) is growing exponentially and this includes major advances in technology to help people who have physical disabilities and learning challenges. Not surprisingly, Google, Microsoft and Amazon are at the forefront of funding this...
by OnShelf | Jul 19, 2019 | Articles
The pharmaceutical sector – both locally and globally – is following suite with general retail and going through uncertain times. More consumers are shopping the basics with baskets of necessities only. As CEO of the Shoprite Group, Pieter Engelbrecht,...
by OnShelf | Jun 24, 2019 | Articles
Experiential retail is pretty much anything which happens around the sale of a product. Then there’s “retailtainment”, a term made popular by American sociologist, professor, and author George Ritzer. He describes retailtainment as the use of “Ambience, emotion, sound...
by OnShelf | May 22, 2019 | Articles
The definition of data analytics (also known as data analysis) is the qualitative and quantitative processes which improve productivity and business gain. Analysing data in different ways allows patterns to be identified and behaviours to be noticed. The way data is...
by OnShelf | Apr 15, 2019 | Articles
Innovative phygital business models, where bricks and mortar and digital seamlessly integrate, are popping up across the globe. But the best phygital experiences still remain aligned with old-school sales strategies: Customer attraction, retention, engagement,...
